Artificial intelligence (AI) is rapidly reshaping the landscape of education, offering innovative opportunities to transform how students learn and engage, particularly in English language learning. By harnessing AI, educators and learners alike now benefit from personalized experiences, adaptive learning paths, and dynamic content tailored to individual needs. This new paradigm encourages deeper interaction with language material, fosters motivation, and opens avenues for creativity and critical thinking. As AI technology evolves, its influence on student engagement in English becomes more profound, requiring a thoughtful exploration of its capabilities, impact, and challenges.